Tom Brady has launched a very successful apparel brand. This chapter of his career is not focused on football. It is more off the field. The quarterback, being the husband of a supermodel, is sure to venture into fashion. But it seems like the famous Kardashians might have inspired the success of the Brady Brand. 

Brady wants to make a sports apparel brand for young athletes at an affordable price. To do that, no one is better than the legendary quarterback. But to establish a business, you do need a brain behind it. The NFL star teamed up with Khloe and Kim Kardashian’s business partners.  

What is the Brady Brand?

The seven-time Super Bowl winner Tom Brady launched a fashion label and simply named it ‘Brady’. The label launched on January 12. It was an homage to the iconic jersey number of the quarterback. The brand consists of activewear and training clothes. It just launched a line focused on everything golf. The golf line consists of a few items like polo shirts and tops which help the athlete during long matches on the golf course. 

DIVE DEEPER

To design items for the brand, Brady has teamed up with Jens Grede, who is the co-founder and CEO of the company. He has also partnered up with designer Dao-Yi Chow. Chow is the co-founder of the streetwear label Public School New York.    

Grede and Brady are on a mission to make the Brady Brand a success. They want to make it a staple in sportswear and take it to the height of NBA legend Michael Jordan’s Jordan Brand. “We’re just focused on creating the finest sports brand in the world,” said the CEO. “That really is the ambition.”

Are the Kardashians related to the success of the Brady Brand?

Kardashian is one of the biggest names in the fashion industry today. Kim and Khloe Kardashian have revolutionized the entire industry on their own. But they did not do it alone. They also took the help of Jens Grede. He helped their popular Skims brand to become a success. The brand included shapewear, loungewear, and underwear. Grede and Kardashians also worked together on Good American. It is a denim line co-created by Khloé Kardashian and Grede’s wife, Emma Grede. 

Seeing the track record and number of Skims and Good America, it’s a no-brainer that Tom Brady got Grede onboard. Brady hopes to make his brand the biggest name in sportswear in the future. 

Watch This Story: Miami Dolphins, Baltimore Ravens, and More; NFL franchises that Scored Big Wins This Free Agency