At the top of W. Kamau Bell’s Showtime docuseries We Need to Talk About Cosby, the comedian and filmmaker pronounces himself “a child of Bill Cosby.”

Bell grew up watching Cosby’s Saturday morning show Fat Albert and the Cosby Kids and the “Picture Pages” segments on Captain Kangaroo. One of the first VHS tapes he rented from a video store was Bill Cosby: Himself. And of course, Bell, like tens of millions of people, watched The Cosby Show on NBC when it debuted in 1984.

“I feel like he’s a part of the wallpaper of Black America if you were born in that era,” Bell tells The Hollywood Reporter. “In the same way that Sidney Poitier, rest in peace, was a part of the wallpaper of Black America, but we had way more access to Bill Cosby because of television and because of how he ran his career. And also, Sidney Poitier wasn’t for kids. Bill Cosby was for both kids and adults.”

Cosby — along with Eddie Murphy and others; Bell describes his younger self as “a comedy nerd before that was a thing” — also helped influence his career path: “I felt the closest connection to him and Eddie Murphy. These are people who look like people I would know,” he said. “Eddie Murphy felt like he was the same age as me, even though he wasn’t. Bill Cosby felt like the kind of guy you wanted to grow up to be.”

As he got into the comedy world, Bell heard stories about Cosby having extramarital affairs, but “we file all this under showbiz, fame, fortune and everything that goes with it.” As allegations of sexual assault against Cosby piled up — eventually 60 women came forward — Bell, like others, began to reckon with the scope and weight of the accusations.

“I don’t know when I believed, but somewhere between zero and 60 is when I was like, ‘This is real,’” Bell said. “Something is happening here. This is too many women with too many stories. And I also understood sort of implicitly, there is no reason to lie about this because there is no material gain, as much as we think this is all about money for some of these women. There is not enough money in the world to want to be in the public square and be identified as somebody who is accusing a famous man of rape.”

Bell tackles his feelings about Cosby, as well as the comedian’s legacy in American culture and the question of separating an artist from their art, in We Need to Talk About Cosby, which premiered at Sundance and has its TV debut at 10 p.m. Sunday on Showtime. The four-hour series takes viewers through both Cosby’s long and influential career and at the same time features detailed stories from a number of his accusers, along with interviews from other comics, academics, cultural critics and people who worked with Cosby over the years.

Bell, who also hosts and executive produces CNN’s United Shades of America, spoke with THR about the people who didn’t agree to be interviewed — though he didn’t name any names — why he didn’t feel the need to give Cosby a voice in the series, and how his feelings changed after making the documentary.

You mention several times in the documentary how big a presence he was in your childhood. Did your parents have his comedy albums, or was it just you watching Fat Albert and “Picture Pages” and things like that?

I did not grow up listening to the classic Cosby albums. My first experience with him was as the host of Fat Albert and the Cosby Kids. But I was definitely aware that he was approved by my parents, that watching Bill Cosby was not only an OK thing to do, it was a good thing to do.

I watched Super Friends and I watched Fat Albert and the Cosby Kids, and I knew that there was a difference between those two, that these kids were Black and the other cartoons didn’t have as many Black people on them. And also that the guy who hosted the show wanted me to learn something and be a good person. … Somewhere wrapped up in that, one of the first videos I ever rented from a video store, maybe the first, is Bill Cosby: Himself. I think that was the first time I understood him as a stand-up comedian. I don’t think I’d ever taken him in. Even as a little kid watching that, I was like, this is better than the other stand-up comedy.

Then The Cosby Show happens, and he becomes all-encompassing. He becomes not just something that Black people enjoy, he becomes America’s dad, and I was right there for it every week for years.

When did it start to turn for you, and you realize that his public persona was not all there was?

There are steps to this, I think. Like, people started to go, “Oh, this is not exactly what I thought it was,” and it’s not all the same level as the allegations and the sexual assaults that I believe happened. Like we talk about in the doc, when I first started doing comedy, suddenly [other comics] were like, “Here’s the state secrets of stand-up comedy: Robin Williams steals material and Bill Cosby cheats on his wife.” And you’re just like uh, oh? OK. I mean, I remember learning this as an open mic comedian.

Then in 2004, he does the pound cake speech, and I remember being really disappointed by that and [thinking], why is he doing this? It just felt like such a betrayal — you spent all this time lifting us up, and now it feels like you’re putting some of us down. I was also aware that not every Black person felt the same about that. He split the Black community amongst people who felt like it is time for some tough talk and people who felt like this is a betrayal and you’re not recognizing, as Marc Lamont Hill talks about, structural racism when you do that.

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Marc Lamont Hill in ‘We Need to Talk About Cosby’
Courtesy of Showtime

So I was sort of bummed out. It’s like when your grandpa becomes cranky. You’re like, “Aww, you used to be so cool before you got cranky.” And then, like a lot of people, I did start to hear stories, like Andrea Constand’s, of sexual assault. But at that point, it felt filed under celebrity gossip. It really wasn’t until first, Hannibal Buress does his joke [in a 2014 set, in which he called Cosby a rapist, that went viral and refocused attention on allegations against Cosby]. I had a weird perspective on that because I knew Hannibal enough to know he didn’t intend for that to be one of the defining moments of his career.

You mention in the documentary that a lot of people said no to appearing on camera. Could you put a number to how many?

(Laughs.) I really can’t. But we asked all the people you would expect us to ask, I would say that. There are people connected to him, people who worked on The Cosby Show, cultural figures, comedians who you might think would have an opinion about this or who you’ve seen have an opinion about this. I’ll let them decide if they want to come forward. But If you put the stack of nos next to the stack of yeses, the nos dwarfed the yeses by far.

What reasons did people give you for saying no?

It sort of goes back to that hornets’ nest thing, that people feel like no matter what I say about this, I’m going to get criticized or attacked. And if you’re a woman, it’s actually an attack that feels like it’s threatening your safety sometimes. I can’t begrudge anybody for being like, “It’s just too thorny.” It sort of pointed both to the need for the conversation and also how hard it was going to be to execute this project. If we can’t get the people who are closest or know the most or the people with the biggest voices, are the people we get going to sustain this conversation? I have to say that the people who showed up really came ready to do this.

Also, getting buy-in from survivors who have been through the wringer on this and also are quick to say no when people call them. Enough of them said yes to us, and a lot of that is because of the work I had done on United Shades of America, [they were able] to say that “I trust you with this because I have seen your work before and how you’ve handled these kinds of conversations.”

Did you go into the project with the intent to structure it how you did — taking people through Cosby’s career and the impact he had while at the same time spotlighting the survivors’ stories?

Yeah, it was always set up [that way]. When I look at the films that are tentpoles that inspired this, one is Ezra Edelman’s O.J.: Made in America. That has a similar format to this. I hope he feels flattered and not like I stole his intellectual property. (Laughs.) Another one is [Dream Hampton’s] Surviving R. Kelly, which is also like, “Let’s look at how these things were happening all at the same time.”

A lot of documentaries would have a disclaimer or something saying that the filmmakers reached out to Bill Cosby and his attorneys, and his lawyer sent this statement. This notably doesn’t have any of that. Was that a conscious choice, or did they just not ever respond to you?

When we started this, Bill Cosby was in prison, which we talk about in the doc. So at that point it felt like the story is over, he’s going to spend the rest of his life in prison, we are just talking about how to reckon with all this that we know now. Then, when he got out of prison, it became like, do we do that? But then it became that Bill Cosby, first of all, still has his money. He also started talking about working on his own documentary.

I just really in my heart believe that we have heard his version of this many times, and he can tell us his version of this any time he wants to. I’m not trying to create anything like, “Who do we believe?” and I own from the top that this is what I believe and I know what he wants us to believe. But also, after you sit down and talk with the survivors, after I talked with them, it was like, there is no way to make this make sense by putting him in this. I feel like it would have been a betrayal to the time they spent with us to suddenly cut to him discounting what they said.

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Lili Bernard in ‘We Need to Talk About Cosby’
Courtesy of Showtime

Cosby’s release from prison is covered in the last episode, but did the fact of it change anything you were doing, other than having to acknowledge that it happened?

At the moment that it happened, it felt like it was going to change everything and maybe was going to cancel the whole project. There are other Bill Cosby documentaries that have been announced that have never come out. So it felt like this is just what happens with Bill Cosby projects. They get to a point that they can’t go on. To be honest, part of me was like, “Maybe that’s good. Maybe I’ve taken on more than I should have.” Part of me sometimes would be like, “Maybe Showtime will call me and say, ‘Thanks for trying, but we’re going to move on from this.’”

But then when you take a breath and everybody talks — we had a lot of meetings where we just talked on Zoom calls with people all around the country who are working on the project to talk about what do you feel, what does this mean, what are you feeling. Everybody was really on an emotional journey because they’ve been working on this for years. Then once a couple of days go by or a week goes by, you stop being a prisoner of that moment of him getting out of prison and go, “We are still telling the same story. It just has a twist in it we weren’t expecting. But that’s not the end of the story.”

There was a point at which we were talking about do we need to, or how much do we need to, talk about the advocacy of the survivors? And when he got out it was like, “Oh no, we need to make it clear that these women aren’t worried about Bill Cosby; they’re not focused solely on Bill Cosby in the criminal justice system and how it processes him. They want to work to create a safer world for people, and specifically women who are sexually assaulted and raped.” I don’t want to for a second lead people to think that these women are just caring about whether or not Bill Cosby is in prison. It is a much bigger story than that. So [Cosby getting released] changed that. It became clear that this thing that we thought was maybe a coda was now in the meat of the project.

You use a huge number of clips from Cosby’s career. Given the context of what you’re doing, was it tough to get clearances for all of that?

We definitely kept checking in with the fair use laws and what we could use and what we couldn’t use, and how many seconds. There are things that happened where we were surprised that we would get stuff, and things would happen where we’re like, “How come we can’t have this?”

Emily Cofrancesco, who is the archival producer, is probably the real MVP of this, and the lawyers who had her back. I would just aim for the stars and see what happened. But we got a lot. We were able to get a lot more in here than I thought we may be able to.

I went into watching this thinking it would be about separating art from artist, and it is to a degree, but there’s more to it than that. I’m curious how making this has affected your feelings about Cosby’s work and place in the culture.

It helps me contextualize his work. I can’t sit here and tell you that I’m never going to watch some piece of Bill Cosby’s work again in my life. Somebody asked me if Bill Cosby released a comedy special, would you watch it? And I would — but I’d watch it differently now than I would’ve watched it 25 years ago. I’d watch it now as somebody who’s like, “What is he trying to do here?”

As we made this project, many of the producers and editors working on it would be like, “I found myself laughing at stuff and then wondering why I was laughing.” I think we all take in content that we would not want anybody at work to know we were taking in. It’s not because it’s illegal. It’s just cause you’re like, “I want people at work to think I’m smart and savvy and politically correct at all times,” or whatever. And in reality, we are complicated human beings.

But on some level, when you take that stuff in, you know this is like junk food: I’m doing this because it feeds a need right now, but it’s not good. You can still take it in, but let’s not ignore the parts of it that are connected to bad things. And if you’re going to ignore it, you can’t expect other people to ignore it. That’s where I think it becomes a problem. When you yell at somebody because they say, “I can’t watch this because this person did a heinous thing,” and you yell at them because you think that makes them soft or something or politically correct, it’s like no, no, no. This is just saying we have to contextualize it accurately.

Interview has been edited for length and clarity.





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