Home Television Ratings: Kardashians Return, This Time to Network TV, And Are Creamed by…


The Kardashians are back.

On Wednesday night America’s most avaricious, publicity-hungry family returned to TV after really not a long enough break.

They’ve left the E! channel after many seasons and made a deal with streamer Hulu. To make a splash, they added a special last night on ABC, which like Hulu is owned by Disney.

Did anyone watch them? Yes and no. But the upshot is that the K’s drew just 2.8 million viewers at 8pm. They were beaten soundly by “Survivor” on CBS (5.5 million) and “Chicago Med” on NBC (6.6 million). They trailed even in the key demos. Older audiences tuned in, but not younger ones.

Why Hulu commissioned more of this is unknown. On the E! channel, the Kardashians had fallen to an all time low in viewership. Their respective stories of fashion gluttony, divorces, and affairs were done. Completely. Their ratings last night were about on par with ABC’s sitcoms on Wednesday or daytime soap operas. The special didn’t indicate a mandate for more of these women.

Author

Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn’t so crazy) where he covered Michael Jackson. He is also the writer and co-producer of “Only the Strong Survive,” a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.





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